FAQs


Discover answers to common questions about Velira's services and how we can assist you.

What is digital consultation, and why is it important?

Digital marketing uses online channels – websites, social media, email, and search engines – to promote your products or services. It's essential because it enables targeted reach, real-time performance tracking, and often lower costs than traditional marketing, driving more efficient and measurable outcomes.

How does SEO impact my business growth?

SEO (Search Engine Optimization) boosts your website's visibility on search engines by ranking higher for relevant keywords. Increased organic traffic, heightened brand awareness, and improved conversations all work together to support long-term business growth.

What is the difference between organic and paid marketing?

Organic marketing focuses on building visibility naturally through strategies like SEO and content creation It often yields enduring results but requires patience to gain momentum.

Paid marketing involves advertising across (e.g. Google Ads, social media, etc.) for immediate visibility, though it requires ongoing investment to maintain traffic and leads.

What makes a successful email marketing campaign?

A successful email marketing campaign relies on well-segmented email lists, engaging subject lines, mobile-friendly designs, and clear calls-to-action. Continuous performance analysis and optimization are crucial for refining and improving results over time.

How do I know which digital marketing channels are right for my business?

Social Media excels at building engagement and brand awareness, SEO and content marketing are best for long-term visibility, and email marketing is ideal for lead nurturing and retention.

By assessing your audience and objectives, you can make decisions that align with your overall strategy.